photo credit: Marco Bellucci

Hey folks, I’ve got a small favour to ask. I desperately need help naming the more advanced version of Internet Hand-holding (that’s an unfinished sales page btw – it’ll be properly live next week).

I know you’d probably help for free because my people rock but as an added incentive, I’m offering a free consulting session (at the level of your choice and on the subject of your choice) for the person who comes up with the name I wind up using.

The more advanced level is currently called Website Tune-up, which I hate because I think it sounds like I’m offering way more technical help than I am.

I do have a reasonable amount of tech knowledge but the sessions are more about setting the person’s intention for their internet use. It’s about identifying their aims and then cooking up a strategy, so they go off thinking ‘right, to achieve my aims, I need to do these these steps, in this order.’ It’s intended for artists and creative people who have some or even a lot of internet experience but need help sorting out a better strategy or need a friendly eye cast over their existing website. A lot of people were saying ‘I don’t need hand-holding, I need something else’, so it’s intended to appeal to those people.

But Website Tune-up definitely doesn’t convey all that.

Here are the alternative names I’ve come up with:

1) Gordian Knot Specialist – I like this but I think it should go in the copy, not the title.
Variations: Gordian Knot Untangler or Gordian Knot Dismantler

2) Shit hot strategies – I like this but I think it’s more of an e-book name

3) Web Detangling
Variations: Website Untangling or Internet untangling, Web Detangler, Untangle your website

4) Something using unravel, uncoil, untwist?

5) Something about strategies or tactics but I’ve no idea what?

6) Coaching for your Internet – dull!
Variations: Mentoring for your demented website (like this but I think it’s sales copy not a name)
Therapy for your confused website – I’m not too keen on the therapy association, I think it might confuse people.

7) Confusion Removal Expert – more a description of me than the product

8) Something using the word catalyst

9) Loosening up tied ends – I think this is a tagline, not a product name

10) Strategy laxative – OK, this is funny but it might not be the mental image I want to give people!

OK, that’s the list so far. If you have any thoughts on these or can come up with better ones, I’d certainly appreciate it. I’m looking for something that conveys the idea but isn’t corporate & boring-”sounding because my people are awesome artists and they don’t like ‘suit talk’.

PS. I need to get this sorted as soon as possible, so the deadline for suggestions is Friday 3rd September.

Please leave a comment

Thoughts, suggestions, fabulous names? Leave a comment below. Remember, if you come up with the final name, you get a free consulting session.

And btw, this isn’t some scummy fake launch technique, I really am STUCK with this.

Tweet photo credit: Marco Bellucci Hey folks, I’ve got a small favour to ask. I desperately need help naming the more advanced version of Internet Hand-holding (that’s an unfinished sales...

I must start doing these round-ups more often because cool stuff keeps happening.

Art Stuff

Sister Diane from Craftypod bought one of my envelopes and wrote a rave review of it.

Diane Gilleland: Red drawing by Kirsty Hall, June 2010

Julie Shackson also bought an envelope recently and she loved it too.

If you lust after an envelope of your very own, click here – they’re a total bargain and who doesn’t enjoy getting fun thing in the mail?

The sequins are coming along just fine: there’s still masses of sewing to do but I’m starting to feel that I’m on the home stretch. I was getting dangerously low but fortunately found a supply of almost identical ones and bought an enormous bag that should be more than enough to finish the apron. If you’re in the UK and need haberdashery stuff, I was hugely impressed by the service I received from JosyRose.

I’ve also been doing a bit of drawing but I’m feeling out of balance lately – far too much internet/business stuff and not enough studio time. Sigh, are we artists ever satisfied? I don’t think so.

Want to win some of my art?

My dear friend Camilla Stacey is currently raising money for her MA. Camilla has been a huge supporter of other artists through her curating work and it would be fantastic if the art community could return that support. I’ve donated two original drawings to her fundraising raffle and there’s also the chance to win work by Alys Paterson, Claire Platt, Peskimo and Elin Thomas.

Camilla says, “I will be mailing out the artwork to prize winners totally free of charge, so for a mere quid you could get something awesome for your wall that would normally set you back ££££££££”

Raffle tickets are only £1 or 10 for £5. There are more details here or you can go straight to Camilla’s paypal (don’t forget to tell her how many tickets you want). Oh, and if you’re in Bristol, pop along to her fundraising sale tomorrow at the Here gallery in Stokes Croft.

Internet Stuff

Honeys, I’ve been a busy little internet bee lately.

I did a long interview about lists, systems and productivity over at Craft Leftovers. It’s a lot more interesting than I’m making it sound!

I also wrote a guest post for Be Awesome Online. It’s called The Power Of Words and it’s all about how the titles we give ourselves have power.

And as usual, I’ve been talking my mouth off over on Twitter.

Business Stuff

Consulting
My Internet Hand-holding consulting will be going up in price on September 1st, so if you’ve been thinking about buying some of my time and expertise, now is an excellent time to do so. Sister Diane bought one and she’s already been seeing great results from her reorganisation.

Newsletter
I finally got round to putting a newsletter sign-up on the sidebar (look to your right and you’ll see it). I need to prettify it but hey, at least it’s there. It’s only taken me three years! I’m still not entirely sure what my newsletter plans are but if you want to sign up, I’m be thrilled. I promise not to do anything evil with the information: let’s face it, I’m just not organised enough to spam you incessantly!

Facebook Fan Page
If you want regular news but don’t want to sign up for my intermittent newsletter or you find I talk too much on Twitter, my Facebook fanpage might suit you better.

Educational Stuff

I’m on a huge education kick at the moment and have been absorbing online classes, e-books and library books like a deranged info-product addict.

If you’ve been thinking about writing an e-book, Sister Diane still has places on her brand new e-book course, which starts on Monday. I’m taking part and it sounds like it’s going to be an amazing group. I’m super excited about it. And yes, this does mean you can expect some e-books from me in the future.

Like many artists, I struggle with pricing my work so naturally I’m taking this class about pricing art. The fact that it’s by two of my favourite internet people – Tara Swiger of Blonde Chicken and Catherine Caine of Be Awesome Online – was also a big incentive. I’ve worked with both of them before and they rock at explaining stuff.

I also joined The Creative Empire, a new subscription community by Tara Gentile from Scoutie Girl and Megan Auman from Crafting an MBA. The forums are very good value, plus there’s exclusive seminars and practical worksheets. I think the initial price of $15 a month only lasts until the end of August, so join now if you need a bit of support for your creative business.

Cool Stuff (In No Particular Order)

Gareth from Fight Mediocrity made a fab flowsheet (PDF link) inspired by my mantra ‘is it useful? Is it fun?’ It has ducks and chickens, people, ducks and chickens!

If you’re in Britain and want to garden but you don’t have space, or you have land but need help, Landshare connects people. I’ve joined as a landowner, I’m hoping to find some local people to garden with.

I’ve fallen in love with Kim Boekbinder’s voice. Listen to her first EP for free here.

Knock Knock have crazy stationary and office products. They’re definitely going on my Christmas list this year.

My new favourite eye candy blog is Things Organized Neatly.

LaVonne Ellis had a funny chat with her writer’s block.

Lovely short video by Tanya Davis & Andrea Dorfman – How To Be Alone

Finally, check out this superb 10 min video from Scott Belsky about bringing creative projects to fruition.

OK, that should ensure you don’t get a lick of work done this fine Friday!

Comment

As usual, comments are hugely welcome.

Tweet I must start doing these round-ups more often because cool stuff keeps happening. Art Stuff Sister Diane from Craftypod bought one of my envelopes and wrote a rave review...

In my early twenties I was terrified of my art. Absolutely terrified. I was afraid to look at it sideways in case it ran away.

Kirsty Hall: Sad mask in Edinburgh, Feb 2010

Unsurprisingly, I didn’t make much work. It’s hard to make art when you’re scared that your inspiration will jump up and leave at any moment: muses don’t like clinginess.

In my thirties I went back to college after a break to care for my son. While at art college, I became obsessed with understanding my own process. I wrote about it endlessly, trying to understand the mystery. I mined my memories of childhood to find out where my art came from. I analysed what worked for me and what didn’t. I was searching for patterns.

To my surprise, instead of causing the mystery to evaporate, shining a light on my creativity made it even more magical.

Like a mature relationship, a more intimate familiarity with my own creative process bred endless joy. I had been afraid that understanding my process would kill it. Would take the spark away. Would result in my work becoming boring and mundane. Instead, it made me fall more deeply in love. My process became more accessible, understandable and controllable, yet ever more rich and fascinating to me.

And I learnt to trust it. I learnt to trust that the ‘post-exhibition blues’ would only last a few days. I began to recognise that research phases were different from ‘not working’. I started to understand the need for putting work aside to give time for my editor head to emerge.

The power of metaphors

If you’ve just started to explore your own creative process, here’s a simple technique that I found helpful: come up with metaphors for it. Although metaphors are not literally true, they are a powerful way to understand a process.

Here are three of the metaphors that I have for my own creative process:

Composting

Kirsty Hall: compost bin with slug trail drawings, Dec 2008

The composting metaphor speaks fondly to the deeply organic nature of my process. It also refers to the rather random nature of my ADD brain, which has a habit of tossing up the indigestible things to the top of the pile every now and then – like about once every five minutes!

As any gardener knows, composting doesn’t happen instantly. Similarly, I need to digest ideas: I cannot go from initial idea to finished product in a few weeks. The idea has to steep first, it has to rot down, it has to be invisibly worked on by all the little idea microbes in my head. Looking back over my sketchbooks, I invariably discover that what I think is a ‘new’ idea, will be lightly referred to years before – there will be a throwaway sentence that says something like, ‘there’s something compelling about aprons’ and three years later I’m sewing sequins on a apron.

Perhaps other artists can work on a fast time-scale but my process is glacially slow: by using the composting metaphor, I began to acknowledge and honour that.

Knitting

photo credit: elitatt

For years I beat myself up for picking up ideas and abandoning them before they were completely finished. That’s not to say that I didn’t make finished work: I did. However, I didn’t make finished series of work – at least not in a linear and timely fashion.

Because working in series is very important to me, I felt this to be a wrongness within me. Then one day it occurred to me that perhaps my work was like a very complicated jumper and I just hadn’t done enough to be able to see the whole pattern yet. Maybe if I looked back at it, I would be able to see where the different threads had woven in and out, sometimes blue; sometimes complicated stitches of white on white; sometimes little flashes of red. Sometimes sequins; sometimes matches; sometimes pins.

I came to see that there was a method to the way my jittery brain worked. Certainly I’m easily distracted but perhaps I can find a strength in that if I trust to my obscured pattern. I began to accept that I was working in entirely the right way for me.

Now when I’m ready to return to an older series, I think about picking up stitches. Right now the pins are on a stitch marker while I complete the sequin apron but I know that I will return to pins. They are resting and when they are ready to return to my greater pattern, they will.

The Cooking Pot

photo credit: avlxyz

Similar to the compost metaphor but a little more edible. Imagine a big gumbo: you throw in everything you’ve got, add lots of garlic and then you leave it to cook down. Mmm, delicious!

Time is the connecting thread in all three of my metaphors. Time changes our raw ingredients into something more mysterious than we could possibly have imagined. Time ensures that the whole can be greater than the sum of parts. Time is vitally important to any artistic process but particularly to mine, which is all about slow art so it’s unsurprising that my metaphors revolve around it. By employing metaphors I was able to articulate that relationship.

Process

I’ve written before about the need to love your process. It needs to be something that you enjoy doing or you simply won’t do it: end of story. But of course, it’s not always that easy, otherwise we would all create perfectly day-in day-out and clearly we don’t.

However, having a metaphor that resonates with you can help strengthen your creative resolve. And when you’re stuck, you can console yourself that you’re just composting.

Resources

Normally I link to other blog posts but today, I’m going to recommend books. There are a ton of books about the creative process, these are my three favourites:

The Creative Habit by Twyla Tharp
Art & Fear by David Bayles & Ted Orland
Everyday Sacred by Sue Bender

Please Comment

What metaphors do you use for your own creativity process? Let me know in the comments…

Tweet In my early twenties I was terrified of my art. Absolutely terrified. I was afraid to look at it sideways in case it ran away. Kirsty Hall: Sad mask...

photo credit: me and the sysop

Oftentimes we get hung up on a perceived need for fancy tools when simpler solutions would work just fine.

Consider the nappy disposal unit I bought before my son was born.

Was it a complete waste of money? Why yes, yes it was.

Turns out that storing loads of used nappies together smells far worse than you just throwing them straight in the bin and no amount of expensive, deodorising bags will help. At the end of the day, all I had was a larger bag of smelly nappies to get rid of. That I’d paid extra to acquire (those deodorising nappy bags aren’t cheap, you know!)

So why did I buy such a ridiculous thing?

Simple. I was 24, living in a shelter for homeless pregnant women and desperately trying to prove to myself that I knew what I was doing.

For some strange reason, a nappy disposal unit seemed like the perfect answer to all my problems.

It wasn’t.

Here I am, pregnant and terrified.

Kirsty Hall: Pregnant, 1992

Several months later: note the ‘holy shit, what just happened?’ look.

Me with a very fresh Kidlet, 1992

Yeah, I don’t think a nappy disposal unit is going to cut it, babe!

………………………………………

Fast forward 18 years. Nappies are no longer an issue; instead I have a teeny tiny business to tend.

I find being in business a challenging proposition. Definitely not as tough as being alone, pregnant, on benefits and homeless but still pretty tough.

I’m chronically ill, which makes it hard for me to sustain the energy and momentum needed to run a business. But more importantly, the language of business either bores me rigid or terrifies me. If you start talking about ‘target markets’ and ROI, I go into ‘hiding under the desk’ mode. Plus my Starving Artist Self comes out to play and it’s not long before I’m hissing things like ‘shun the unbeliever’ and looking around for some garlic and a stake.

And then bad things happen. Mostly involving tears and chocolate.

Because businessy stuff scares the bejeezus out of me, I often find myself fixating on unimportant details or falling into the trap of thinking that I can spend myself out of stress.

So I’ll start believing that if I can just find the ‘perfect’ software system, then my disorganisation will miraculously be fixed. Or I’ll convince myself that I’ve bought the ‘wrong’ accounts book with the incorrect number of columns, so I should waste £17 on the ‘right’ one or the Inland Revenue will descend upon me and beat me with sticks.

In both these cases, I’m looking for fixes for the wrong problem.

The problem is not the accounts book: the problem is that I have a lot of anxiety around numbers, filling in forms and money. And no amount of software is going to magically fix my ADD tendencies.

It’s magic pill thinking.

What do you need to have a business?

Something to sell, somewhere to sell it and people to sell it to.

Er, that’s it.

Sure, there are plenty of twiddles you can add – you can systematise and optimize out the wazoo – but those are the three basics.

It’s true that some systems and tools are smart investments that will make things easier, cheaper or more efficient. Unfortunately when you’re a beginner, you don’t know what those things are. A lot of solutions are going to be over-engineered for where you are right now. And a lot of the things you think are solutions are actually your anxieties playing silly buggers with you.

Ignorance, anxiety or excuse?

We all find ourselves suckered into purchases that we end up not using. Sometimes it’s ignorance. Sometimes it’s a response to anxiety. Sometimes it’s an excuse.

We all know the person who has all the latest, greatest equipment for a hobby but doesn’t seem to spend much time doing it. Perhaps they have a mental image of themselves as someone who plays a musical instrument but they’re not committed enough to put in the hours of practice needed. So they buy yet another tuning device or the latest how-to book. And then never use it. They’ve confused buying with doing.

If you find yourself saying “I can’t make art until…” then stop & ask yourself if that’s really true? Maybe you do need a certain amount of funding or a studio space or a particular piece of equipment. Or maybe it’s resistance or fear talking.

If you find yourself stalling on starting your business because you’re writing a 40 page business plan or because you think you need new office furniture, you’re getting overly hung up on the details. You don’t need to wait for small lemon-soaked paper napkins before taking off.

Do you need a studio in order to paint? No, unless you’re working on a large scale, you do not. You might work better in a dedicated studio. However, if a studio is impossible right now, work out some other solution. But don’t use lack of a studio as an excuse not to paint.

What do you need to paint? Paint, brushes, something to paint on and the time and energy with which to paint. Does space help? Yes, it does. But not having space doesn’t completely rule out painting. Work smaller. Work in quick drying paint. Is it ideal? Obviously not and I sympathise if you’re stuck in a difficult situation where you can’t make the work you long to make. However, finding a compromise is better than not making art.

Do you need a ton of expensive equipment? Depends on what you’re making but often the answer is no. If you do, then owning it is not the only solution. Perhaps you can hire that specialist equipment, especially if you don’t need it every day.

If I wanted to make prints, I wouldn’t go & buy a printing press, I’d join the local print co-operative and use theirs. Or I’d use hand-printing techniques. But if I knew I wanted to make prints every day and I had the technical knowledge to properly maintain it, then I might consider buying and setting up my own printing press.

Do you need a £2,000 website? Almost certainly not.

Do you need expensive software? Maybe. But maybe you’re just looking for that magic pill. I recently tested out specialist content management software but decided that my existing spreadsheet programme would work just fine.

Stop. Rethink. Do you really need that thing or are your naughty ducks giving you grief again?

Spend smarter: 5 questions to ask yourself when you’re considering a new purchase

1) Why do I think I need this?

2) What tools do others in my field recommend?

3) What will this cost me in time, energy & money?

4) Is this an investment or a liability?

5) How could I achieve my aims without this thing?

Conclusion

Start small and work up. Don’t burden yourself with debts you don’t need. Don’t put artificial barriers in your way. Quit sabotaging yourself.

In short, watch out for nappy disposal units.

Resources
This post was inspired by Adam King’s post about why he became a minimalist woodworker piece. You should read it, it’s good.

Please leave a comment
Have you ever bought something through ignorance, fear or anxiety? Conversely, which tools have been great investments for your business? Got any other tips for avoiding magic pill thinking? Let me know below…

Tweet photo credit: me and the sysop Oftentimes we get hung up on a perceived need for fancy tools when simpler solutions would work just fine. Consider the nappy disposal...