During November I’m taking part in the Customer Love Challenge.
Huh? What is the Customer Love Challenge?
The Customer Love Challenge started in September of this year after Naomi Dunford from Ittybiz wrote this post about how if you needed to make a lot of money quickly, you should love on your people hard for 28 days and then ask them for money on the last 2 days.
Now LaVonne wants to run another one during November to make use of all the things learnt from the first one.
Can anyone join in?
Of course. At the moment there are at least two other artists taking part – LÃ©an from String Revolution and Melissa Dinwiddie from Living A Creative Life – and I think it would be fabulous if more arty people joined in.
If you’re interested in taking part, you can sign up here and download a free e-book. There’s also a Yahoo group for participants and the Twitter hashtag is #customerlove (just stick that into the search box on Twitter & you’ll see all the stuff people are saying about the challenge).
Do I have to sell something at the end of the month?
Nope. Your goal could be something different like increasing your blog readership, discovering more about your customers, getting more sign-ups to your mailing list or making new connections.
I won’t be launching anything new at the end of November for two reasons.
Firstly, I’ve already got A Super-Exciting Something scheduled for the second week of November. The Super-Exciting Something will go on sale this week and you can expect an announcement within the next couple of days.
Plus I want to run a 48 hour sale on my birthday, which is on the 15th December. That feels like enough to me.
Why are you taking part?
Me, passing up a chance for some hawt internet lovin’? Are you crazy?
I’m doing Customer Love partly because the idea scared me and I like to face things down but also because I want to get to know my readers better and tell you all how much I appreciate you.
What are you going to do?
I have no freaking clue!
OK, that’s not quite true. I’ve written down a few ideas and things are starting to take shape. However, I’m very open to suggestions on this one, so if there’s any way that I can help you, please leave a comment below or drop me a line and I’ll give it my best shot.