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As an artist, I get strange obsessions. Something about a material or an image will seduce me. I have an artist friend who uses the word 'authentic' to describe this attraction but I use 'particular'. I'll say, 'that's very particular' and I mean that there's something about that object that is compelling and unique to me, something that draws me. I don't always know what it is but I do know that these visual or tactile obsessions are what fuel my work.

At the moment, greaseproof paper is one of these things.

Greaseproof Paper 01

Greaseproof Paper 02

Greaseproof Paper 03

There's something about the combination of translucency and opaqueness that I find utterly irresistible.

Greaseproof Paper 04

Greaseproof Paper 05

Greaseproof Paper 06

And when I finally got to it, the little plum & almond cake was delicious too!

Greaseproof Paper 07

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I've just done the prize draw and the free Creating A Blog Audience e-book by Diane Gilleland goes to Linda from the Tortagialla blog. Congratulations, Linda, I hope you enjoy it.

Thanks to everyone who took the time to enter. There were some great comments on the review; I found it fascinating hearing all your thoughts on the complex subject of marketing. Wow, my readers are so smart - you all blow me away with the insight and intelligence you regularly bring to my blog and I do appreciate it.

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I've got one free copy of this e-book to give away - scroll down to the bottom of the review to find out more!

Creating A Blog Audience is the newest e-book by Diane Gilleland, familiar to many of us as Sister Diane from Craftypod.

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Very reasonably priced at $13.50, this 62 page booklet and accompanying 8 page worksheet is aimed at craft bloggers wishing to develop their blog audience through 'engagement marketing'. Although the guide is targeted specifically at craft bloggers, don't let this put you off: while there are a couple of parts that specifically mention craft resources, most of the information in this book is applicable to any kind of blogging.

Diane is well aware that many creative people run screaming at the thought of traditional marketing and her solution is to stay well away from old-fashioned aggressive techniques and 'marketing speak' like 'Unique Selling Points'. Instead she offers a more gentle, organic and community-based way to build up a fan base. This is marketing without marketing - what Seth Goldin calls 'permission marketing'. In essence, the idea is that instead of talking AT people, you talk WITH them. But of course there's more to it than that and Diane guides you through the ins and outs with humour and skill.

If you're au fait with Web 2.0 then much of this will be familiar but even an old hand like myself learnt some new tips and tricks. I found Chapter 4: Putting It All Together to be the most useful in this regard but I also had little 'ah-ha' moments throughout the whole book.

Where this e-book really stands out though, is in how useful it would be for beginners. If you've just started your blog or your visitor numbers are languishing and you don't know why, then I think you'll find this an excellent resource. A lot of people come to my blog looking for advice on blogging - my articles on that subject are perennially popular - I would absolutely recommend this book to them and the next time I update my recommended resources list, I'll be adding this book to it.

The book is well written, in a relaxed, accessible style that will appeal to even the most intimidated new blogger. Diane is a confident writer who explains the issues with ease and the book is split into easily digested sections with occasional diagrams and photographs to break things up a little. There are also clickable links to useful resources, including a dedicated page on her blog. Frankly, I enjoyed the writing so much that even though I've been blogging successfully for years, as soon as I'd finished this book, I was immediately seized with a desire to read her earlier guide, Making a Great Blog.

If you'd like to know more, visit the book's webpage or read these reviews from PlanetJune and Dude Craft.

To conclude: if you're new to blogging or not quite on board with Web 2.0, then this book is an absolute must-have but even if you're more experienced, you'll probably find it valuable.

Diane has very kindly agreed to do a giveaway. In proof that her techniques work, I simply emailed her to say I was doing a review and asked if she'd consider giving away a copy and she kindly said yes. So I have one free, personalised e-book available (I'm dying to know how you personalise an e-book btw!)

If you'd like a chance at winning the book, please leave a comment on this post telling me what you hate about marketing, either doing it or being on the receiving end of it. If you've not commented here before, your comment will be held in moderation but I'll approve it as soon as I can.

I'll do a blind draw on Tuesday 15th September and announce the winner next Wednesday.

Standard disclaimer: I consider Diane to be an online friend - we comment on each other's blogs & tweets and she interviewed me for Craftypod - however, I bought my copy of her e-book and she hasn't influenced this review in any way.

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Hi everyone. Unfortunately I've gone down with a milder version of my partner's flu. I don't feel too bad unless I try to do anything but posting may be a bit on the fluffy side this week.

With that in mind, here are the last of the Dewstow images. It looks like I've messed around with filters in Photoshop but I promise these are straight from the camera - isn't physics wonderful!

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Kirsty Hall, Dewstow Reflections, Aug 2009

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Kirsty Hall, Dewstow Reflections, Aug 2009

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Kirsty Hall, Dewstow Reflections, Aug 2009

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Kirsty Hall, Dewstow Reflections, Aug 2009

I was captivated by the skylights in the tunnels - there's something about shafts of light cutting through darkness that I've always been drawn to.
Dewstow Skylight 02

This is my favourite shot from the whole day.
Dewstow Skylight 01

I'm in the midst of writing a series of posts about artists getting paid and the economy of the arts but that's a bit heavy for a Friday, isn't it! So instead, here's one of my occasional link posts.

Art
My web designer, Steve, had a moving encounter with some art.

This Andre Jordan cartoon made me laugh with comedy of recognition.

The Museum of Forgotten Art Supplies - many of these were intimately familiar to me but perhaps they won't be to younger artists.

This spoof Damien Hirst blog made me howl with laughter (although some of the 'works' are more Martin Creed in style).

If you're a jeweller then the Cookson's Forums may be worth checking out. I've not tried their forums but I'm a big fan of them as a supplier of materials - they're always very quick and efficient at despatching stuff.

Artists are buying up cheap houses in Detroit - some interesting discussion in the comments about the familiar artist gentrification cycle.

I'm A Photographer, Not A Terrorist is a UK based campaign objecting to increased police interference in street photography.

Unique and clever matchboxes, which naturally I adore because I have a bit of a thing for matches.

Me, Me, Me!

Lisa Pressman recently interviewed me about my art influences. I like her encaustic work very much, you should check it out.

Thanks also to Kayte from the Love Forever blog, who featured my work last week.

There's loads of excellent comments on my recent 'art wank' post. Apparently the subject resonated with a lot of people. Apparently there's even an entire blog devoted to examples of art wank!

I had my work accepted to culturehall. I haven't quite finished uploading works to my profile yet but I'll let you know if I get any interest or opportunities from it. The site is curated by an artist and frankly, it shows - when I researched it I was very impressed by the high quality of work shown.

I also joined Textile Forum South West. If you're a British artist interested in textiles, you may want to check this out, you don't actually have to be based in the South West of England to join.

Podcasts
I've been listening to a lot of podcasts whilst sewing sequins on my apron. Here are a few of my recent favourites.

Jennifer at Craftsanity interviews the Beerhorst Family and discovers how they live a creative lifestyle with very little money. This interview with X got me all excited about my chickenkeeping plan again (it's moving slowly onward btw, I've just taken out a load of library books on chickens and I'm researching coops).

I discovered The Electric Sheep podcast on Twitter and I've happily chewed my way through all 20 of them in the last month. It's knitting based but she delves into other stuff too. Very British.

Craftcast with Alison Lee is always a good listen but I was particularly fascinated by her exploration of Maggie Taylor's highly involved creative process.

if you're struggling with your blogging motivation, this podcast from Sister Diane at Craftypod should get your juices flowing again.

Random

Lexicographer, Erin McKean suggests that if it works like a word, we should just use it.

Because nothing says 'I love you' like handknitting someone a periodic table jumper (that's a sweater if you're American)

Ever wondered where the dark thread of horror in British comedy originates? Welcome to the wonderful world of British Public Safety films! Includes one of my all-time favourites - the Spirit Of Dark Water but thankfully not the one about children dying horribly on farms that gave me nightmares for months after I was shown it in primary school. Definitely NOT for the faint of heart.

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Ah, the grottoes...

Dewstow Grottoes 01
Kirsty Hall: Dewstow Grottoes, Aug 2009

We found these utterly magical. We were constantly seduced by the cool shade; the sudden dancing shafts of sunlight from skylights; the incredible jungle greens of the ferns and mosses and the constant soothing sound of water.

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Kirsty Hall: Dewstow Grottoes, Aug 2009

There are several different grottoes at Dewstow, all connected with tunnels. Some are shady and cave-like...

Dewstow Grottoes 02
Kirsty Hall: Dewstow Grottoes, Aug 2009

...while others are far more open and tropical in feel.

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Kirsty Hall: Dewstow Grottoes, Aug 2009

And having fallen in love with this Victorian madness, I immediately decided that we should have a grotto at home! Just, you know, a small one...

Dewstow Grottoes 04
Kirsty Hall: Dewstow Grottoes, Aug 2009

But even if I don't manage to acquire a grotto of my own, I can certainly take inspiration from Dewstow and plant more ferns.

Dewstow Ferns 01

Dewstow Ferns 02

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Last week we took a 3 day trip to Wales to celebrate my partner's birthday.

A definite highlight of the trip was our visit to Dewstow Gardens on the Tuesday afternoon.

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Kirsty Hall: Dewstow Gardens, Aug 2009

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Kirsty Hall: Dewstow Gardens, Aug 2009

The gardens are notable for their amazing restored Victorian grottoes and tunnels. I got so many good photos of the gardens that I'm going to split them into several posts: the grottoes are so delicious that they deserve a whole post all to themselves.

Dewstow Gardens 01
Kirsty Hall: Dewstow Gardens, Aug 2009

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Kirsty Hall: Dewstow Gardens, Aug 2009

As a gardener, I thought the fern areas, the lush tropical planting and the wonderful use of water were far more successful than the more traditional border areas but that's a small quibble, it's still an absolutely gorgeous garden that's well worth a visit if you're in the area.

I'll post the grotto pictures tomorrow. In the meantime, I'll leave you with this little chap...

Dewstow Gargoyle
Kirsty Hall: Dewstow Gargoyle, Aug 2009

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The excellent book, Advice To Young Artists In A Postmodern Era by William V. Dunning is one that I think every artist should own. At one point, Dunning talks about the value of immersing oneself in art. This is what I'm doing at the moment. With the exception of a little bit of knitting and gardening to keep me grounded, I've spent the last few days immersing myself in thinking, reading, viewing and writing about contemporary art.

And I've come to a conclusion.

The denizens of the contemporary art world desperately need to drop what I refer to as 'art wank'.

Enough already. Enough dull academic shows that no one but a tiny elite care about. Enough 'clever' critical writing that says nothing. Enough postering. Enough big words. Enough drowning art in philosophy. Enough bullshit.

I know that art is often hard to write about - I'm currently trying to bash my artists' statement into shape and it's resisting furiously! - but the way most critics talk about art is just ridiculous.

I am tired of it. I am tired of feeling like an idiot when I try to plough my way through it. I've been making, looking at and reading about art for years. I studied it intensively in college and wrote essays on it. I still read about art constantly.

So if I can't understand what most art writers are on about, what chance does someone whose art education ended in high school have? On Friday I read an 'explanatory' pamphlet at the Arnolfini gallery that managed to make an already boring show even more dry, academic and obscure. I left the gallery wondering what the point of my visit had been. If I'd been visiting a contemporary gallery for the first time, I certainly would have felt no desire to go back. After this sort of experience it's easy to see why people think that modern art is rubbish.

In my 30's, I returned to art college after a break of about six years spent raising my son. It was my third shot at getting my degree. Having been thrown out of an English course at the age of 18 and then having left a Fine Art degree when I accidentally got pregnant at the end of my first year, I was understandably quite nervous about my ability to do the work.

I vividly remember being set a reading list that included the art historian, Rosalind Krauss. All summer I struggled valiantly with it, trying to comprehend her points and getting more and more disheartened. Her words seemed to have nothing at all to do with my own experience of being an artist and the concerns and ideas that were floating around my head when I was making sculpture. I ended up wondering how I was going to cope at art college? If I couldn't understand this set text, surely I was FAR too stupid to go.

On the first day, we sat in a large circle and the tutors asked us how we'd got on with the reading list. Someone confessed to finding Krauss impenetrable. 'Ah yes,' said the Head of Sculpture, "she is very difficult, isn't she. I don't really understand her myself, to be honest." The entire group let out an audible sigh of relief and I sat there thinking, "well if YOU don't even understand it, why the hell did you assign it?"

I never had to refer to Krauss again and at the end of my degree, I took great joy in turfing the damn woman off my bookshelves.

Don't get me wrong. I'm not saying, 'don't read'. I love to read and always have. I especially love non-fiction and I read widely and voraciously both inside and outside my field. A lot of my ideas come from my reading. What I'm saying is, when we write about art, can we try to sound as if it matters, as if it's alive, vibrant and important and as if the writer is actually interested in what they're discussing.

I do understand that art historians and those who analyse art, experience it in a very different way to those who actually make it. And I also know that every artist needs to find a way to talk about their work. Many artists look at it as a necessary evil but I've always found it both helpful and vital to define my practice in the right words.

What I don't think is helpful and vital is when the convoluted language of the historians, critics and philosophers infects the language of artists. I don't think we're doing our work any favours if we cloak it in fancy buzz words and arcane concepts. I know that every profession has its jargon and I know that some concepts are very difficult to explain but the art world needs to stop pretending to be smarter than it is because really, I don't think we're fooling anyone!

Still, on the plus side, 'art wank' is an excellent cure for insomnia...

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I've been doing some housekeeping on the blog this week. My lovely web designer, Steve, taught me how to play with widgets. If you cast your eyes over to the right you'll see that I've been shuffling things around on the sidebar. I've added an interviews section and some copyright information and there may be a few more additions and changes to come. I've now moved on to exploring plugins. If anyone else is using WordPress, I'd love to hear which plugins you find effective on your site.

Oh, and I've been sorting out the comments too.

Confession time: I had unanswered comments from November of last year. Oh, the embarrassment!

I've been replying to the most recent comments but I've decided not to reply to most of the older ones. Sorry about that. I do love that people take the time to comment here and I promise that I read and appreciate every single one; I'm just really, really bad at replying to them. If it's any consolation, I'm a bit rubbish with email too. Wait, that's no consolation at all, is it!

One change we've made that should hopefully speed up the way I answer comments is by adding a button at the end of your comment that lets you decide if you want to see follow ups. This means I'll just be able to reply on the website instead of having to copy and paste my replies into email, which is what I have been doing. I know it sounds like a very small change but I've learnt that I am easily defeated by very small things, especially when it comes to admin.

I'm currently working on this issue. I plan to start blocking in some time every week to reply to comments and I'm experimenting with ways to make email less overwhelming, including unsubscribing to things and improving my email folders. I also want to get into the habit of only checking my email if I'm mentally prepared to answer at least some of the stuff that comes in.

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I don't know about anyone else but I find the amount of information in modern life very overwhelming. It seems like we're all constantly running to catch up, doesn't it...

Here's a few good articles about the overwhelm problem:

A good general overview of what overwhelm is and how to tackle it.

An excellent article from Christine Kane, whose blog I recently discovered through Twitter.

6 tips for organizing your email - short and to the point.

10 Tips for Organizing Your Email - some very useful information on the different ways people organise themselves. Are you a searcher or a filer?

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So, I reckon it's time to show you what I've been working on for the last couple of months. I'd have blogged about this sooner but it's an absolute pain to photograph and I had to do four or five different photo shoots before I got anything I could bear to publish.

Meet my sequin apron!

Sequin Apron 07
Kirsty Hall, Sequin Apron, July 2009

Yep, in my infinite wisdom, I am covering the whole of this apron in sequins.

It's part of a triptych of apron pieces about motherhood. I've had the three aprons for several years but it took me a while to decide exactly what to do with them. This one represents the 'yummy mummy' aspect of motherhood; all the good, precious and wonderful parts. The other two aprons will be much more conflicted and darker in tone.

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Kirsty Hall, Sequin Apron, June 2009

The back of the apron: I'm being very good and sewing in all my ends as I go along.

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Kirsty Hall, Sequin Apron, July 2009

This piece had a bit of a rocky start. In February I bought samples of different kinds in creams, white and translucent sequins and after some thought, I decided on the ones on the left.

Sequin Apron 01
Kirsty Hall, Sequin Apron, June 2009

Unfortunately, when I'd used up the small test amount I'd bought, I discovered to my horror that the shop where I'd bought them had replaced them with a very similar but slightly brighter version that Just Didn't Work. I then spent about two months trying to find the correct ones before finding the cream ones on the right and deciding to completely start over with them. As you can probably imagine, I bought lots of this replacement colour choice!

Sequin Apron 02
Kirsty Hall, Sequin Apron, June 2009

It was annoying at the time - especially since I had to unpick that large section on the left - but I think the cream ones are a better fit for the piece. They're a closer match to the colour of the apron whilst still being iridescent from certain angles, which is what I'd originally been aiming for. I wanted a subtle hint of bling but nothing too over the top.

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Kirsty Hall, Sequin Apron, July 2009

Now that I've got over that bump, the apron is coming on well although it's a slow piece to make. I've been working on it for at least an hour most days for the last six weeks but I'm expecting it to take me at least another two months. A couple of days ago, I was feeling very pleased with myself for filling in an area of about 6 square inches over a period of three hours. Then I hung it up, held it out and realised just how much there was still to go and I just started laughing hysterically at how utterly mad I am.